BRAND BRAND

BRAND POSITIONING

Lighttime-Show the Spirit of Modern Women

Relax, Freedom, Change, Breakthrough, Fearlessness

Lighttime refers to a positive living attitude. She takes responsibility but is not trapped by it. She understands the burden of life, so she pursues freedom and happiness in a more positive way. She is confident and brave. In order to realize her dream, she has courage to break the routine and take actions for disburdening pressure and enjoy a better life. No change, no breakthrough.Light Time is my slogan of dream and the witness of my fearlessness!

BRAND POSITIONING

BRAND AWARENESS

BRAND AWARENESS

BRAND AWARENESSTHE LIGHTEST EXPERIENCE, THE CAREFREE PROTECTION

Lighttime is a high-quality sanitary tampon that offers “the lightest experience and carefree protection” to consumers. We selected excellent raw materials at home and abroad and adopted the cutting-edge process for production, so as to provide relaxing using experience and extreme protection.

EMOTIONAL AWARENESSLIVE FREELY, BE FEARLESS

Lighttime delivers brave and modern female spirit, which is to live freely and be fearless. Under great living pressure, we encourage women to break the routine and pursue a better life that fits themselves with confidence. Stay away from dullness and enjoy life.

BRAND AWARENESS

BRAND CONCEPT

  • Working to make tampons available to Chinese women

    BRAND VISION
  • BRAND MISSION

    Promote the second liberation of women nursing and experience to enjoy a healthier and more comfortable life

  • BRAND VALUE

    Live fearlessly with a splendid life

BRAND ADVANTAGES

BRAND ADVANTAGES
  • MORE COMFORTABLE

    The design of mirror and nano-engraving technology makes the using process more smooth

  • MORE REASSURING

    Butterfly-cutting shape with imported clover-shape fiber, small size but large absorption amount

  • MORE RELAXING

    Sectional applicator structure with anti-slip function, simple operation, easy to use.

  • MORE SSECURE

    Medical-Clean Workshop, FDA Certification, International Quality System Certification